California Supreme Court’s Kwikset Decision Strengthens Consumer Protection Laws
February 2, 2011. On January 27, 2011, the California Supreme Court issued its opinion in Kwikset Corp. v. Superior Court, 51 Cal. 4th 310 (2011), strengthening California’s unfair competition law, Cal. Bus. & Prof. Code § 17200, and clarifying the elements required for standing under Proposition 64. In Kwikset, the plaintiff accused the company of improperly advertising locksets as “Made in USA” when, in fact, some parts were manufactured abroad. The plaintiff brought claims for unfair competition pursuant to § 17200 and for false advertising. The trial court in Kwikset issued injunctive relief, finding that the company’s labeling was indeed false, but held the plaintiff was not entitled to restitution for equitable reasons. While the case was pending on appeal, California voters passed Proposition 64, which limited a plaintiff’s standing to sue in unfair competition and false advertising cases. Proposition 64 required that a plaintiff show “injury in fact” [...]